Creature Theory brings home multiple wins from GDUSA CPG package design awards.

June, 2025

Awards season continues, and again Creature Theory was reminded of how great it is to work with brave brands and ambitious founders & marketers that look to do something fresh. Creature Theory brought home national wins from GDUSA Magazine in CPG packagedesign for Boombalatti's Handcrafted Ice Cream and Canvast Supply Co.. Big thanks to brand leaders of these businesses including Wes Bechtel (Boombalatti's) and Devin Aracena (Canvast). Props to Creature's team that keeps kill 'n it.

Creature Theory is fortunate to do well at award shows and branding/design competitions, and are often asked where the success comes from being such a small agency. It's true, they don't have a big shiny office in a major city, and some of their main competitors have 50, 100, 150+ person offices.

Perhaps the size difference isn't a hindrance at all, but more of a secret sauce. How big of an agency do you really need to build a great brand or execute a stellar, strategic rebrand? Maybe you just need experience, genuine talent, heart and a bit of hustle. What do you think?

About Creature Theory

Creature Theory is a creative agency located in the Cargo District of Wilmington, NC. Founded in 2017, Creature Theory provides diverse strategy, design and advertising services to help develop, evolve and grow brands. The Creature Theory team has decades of experience working with start-ups, growth companies and global brands. Visit www.creaturetheory.com for more information.